Be soft. Do not let the world make you hard. Do not let pain make you hate. Do not let the bitterness steal your sweetness. Take pride that even though the rest of the world may disagree, you still believe it to be a beautiful place.
Milky Chance - Sweet Sun
Save Our Sisters ad campaign
As i was aimlessly scrolling through the mundane posts on my Facebook feed, a strikingly amazing image caught my eye.
At a glance it looked like a beautiful oil painting of the Hindu Goddesses. But when you really paid attention, you’d notice that some of the Goddesses have bruises, tears and fear splashed across their face.
I’m so taken by this ad. Mainly because it is so god damn spot on.
Many Indian women that i know of go through a great ordeal in their household and yet everyday, they soldier on. They respect their husbands. They obey. They do it effortlessly and it goes unnoticed. Unless you stop and pay attention. Then you’ll catch that glimpse of fear/sadness in their eyes.
My favourite image from this campaign is the one of Goddess Durga. Durga is worshipped for her strength and invincibility. Her face in this image is so strong - how she’s trying to control her composure and remain invincible despite everything. Something that victims of domestic violence do day in and day out.
The people behind this ad are geniuses. The ad just depicts India’s (or anywhere else, really) contradicting mentality towards women. Goddesses are revered and prayed to while when it comes to the real, living goddesses n your home, tending to your every need? She is not cared for. She lives in fear.
Check out Save Our Sisters website for more details on this brilliant initiative.
Jay-Z - “Picasso Baby”
Interesting child abuse poster
A poster made by The Spanish organization ANAR Foundation (Aid to Children and Adolescents at Risk). They started a new street poster campaign that uses the process of lenticular printing to secretly send a message to abused children without alerting their abusers, even if they’re walking together.
Anyone over 4’5” sees this view, with a caption: “Sometimes, child abuse is only visible to the child suffering it.”
Anyone shorter sees the beaten child version of the poster with another caption saying: “If somebody hurts you, phone us and we’ll help you.”
I love this. This is brilliant.
That child had every right to be where he was. That child had every right to do what he was doing, walking home. That child had every right to be afraid of a strange man following him, first in his car and then on foot. And did that child not have the right to defend himself from that strange man?